Eni gas e luce to the Benefit

Prisila

Websta.me A completely free tool is also Websta.me which allows you to monitor your social strategy on Instagram and plan content. In fact, through its simple interface you can schedule posts and manage user comments. But not only that: it allows you to identify trends regarding influencers, followers and hashtags, and thus optimize your content strategy. Start enhancing your brand now > We have reached the point. Every company racks its brains to find things to tell that are in some way interesting to their audience. Some people succeed, some struggle more but, honestly, today the story MUST become part of corporate communication . If it doesn't even have to become the way in which we communicate. Not all companies can afford large budgets, large media, TV, radio and billboards.

Attention These means, for those who can afford them, are absolutely necessary. By working not only photo editing servies on brand awareness but also indirectly on reputation (being authoritative media themselves) they remain a great accelerator for growth. So everything's a game? Well ... yes. And then it all depends on the marketing objectives and communication objectives that each company sets itself. As we have said many times, and we will never tire of saying it, the strategy directly depends on the objectives and therefore on the results we want to achieve. If we want to bring all this into a mix of institutional communication and product communication , I would say that we must answer at least these questions.



What are my goals? Sell? Inform about a promotion? Make the company situation known? Talk about the company's values? Who am I talking to? Are my buyer personas prospects or customers ? Are buyer personas stakeholders? What type of stakeholders are they (suppliers, investors, members, public institutions)? What is the object of the communication strategy? What do I want to talk to my customers about (company or product)? What should I talk to my stakeholders about company values, stock market listing, crisis management.